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News: November, 2006
MCM Capital Hires Brass Tacks for Marketing Support
CLEVELAND, OHIO – MCM Capital Partners, L.P., a private investment firm serving select mid-market companies, has hired Brass Tacks to enhance market awareness of MCM’s expertise, business connectivity and track record.
Brass Tacks will be developing a web-centric communications platform, starting with the design of a new interactive web site followed by complementary company and services literature, and direct marketing campaigns.
The entire ensemble of communications will be built around the new positioning theme: The Right Move. The web site and print communications will demonstrate how all of MCM Capital’s stakeholders, including portfolio companies, investors and intermediaries make the right move by collaborating with MCM in orchestrating successful investment solutions.
GETTING DOWN TO BRASS TACKS:
Cleveland, Ohio-based Brass Tacks is a brand design and market communications firm that serves a wide variety of clients in consumer products, technology, healthcare and packaging industries. Services include marketing strategies, corporate and product branding, website design and marketing, media campaigns and direct marketing. www.brasstacksinc.com.
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