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News: October, 2006
Wil Research Selects Brass Tacks to Promote New Facilities and Strategic Growth
Cleveland, OH
CLEVELAND, OHIO – Wil Research Laboratories, LLC, has hired Brass Tacks Marketing to promote its new facilities in Ashland, Ohio and expanded capabilities in contract research services offered to pharmaceutical, biotechnology, chemical, agricultural, food and consumer products clients.
The first phase is the development of a new interactive web site that will provide more in depth information of Wil Research capabilities, dramatic views of the new state-of-the-art facilities, and a special HR section designed to help accelerate recruitment of qualified new employees.
Wil Research is a major full service resource that provides critical, non-clinical research in toxicology, safety pharmacology, metabolism, inhalation, analytical chemistry and pathology with surgical models and complete data management.
Brass Tacks is orchestrating all development stages, including web site strategy, content creation, photography, video, programming and implementation. Second phase development will include complementary literature, direct marketing and market communications.
GETTING DOWN TO BRASS TACKS:
Cleveland, Ohio-based Brass Tacks is a brand design and market communications firm that serves a wide variety of clients in consumer products, technology, healthcare and packaging industries. Services include marketing strategies, corporate and product branding, website design and marketing, media campaigns and direct marketing. www.brasstacksinc.com.
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