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News: March 4, 2005
Leading Companies in New York and Ohio Get Down to Brass Tacks
Cleveland, OH
Brass Tacks, a global marketing firm today announced the addition of four new accounts.
Symbol Technologies of Holtsville, NY, (NYSE/SBL) has selected Brass Tacks to provide strategic marketing and sales tools for its fast-growing RFID (Radio Frequency Identification) division of Symbol's global products group. Symbol Technology is the world's largest provider of portable data terminals and bar code scanners.
Great Lakes Cheese headquartered in Hiram, Ohio, one of the largest private label cheesemakers in the country, has retained Brass Tacks to help launch their own brand of Gold Medal-winning cheddar cheese, Adam's Reserve, to the highly-competitive retail market.
Schneller, a 40-year old Kent, Ohio manufacturer of decorative laminates for airline interiors, chose Brass Tacks to repackage the company’s image and product brands for expansion into ground transportation and architectural interior markets.
Redemtech, a Columbus, Ohio-based recycler of used computers, has engaged Brass Tacks to redesign its corporate identity, product brands and value proposition to reposition Redemtech as the market leader in “Technology Change Management.” Redemtech is a division of MicroElectronics (MicroCenter Stores).
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